• Alterna's Color Hold UV+ Technology - UV blocking technology. Like sunscreen for hair, this technology has ingredients that act as a rinse resistant UVA and UVB barrier, offering the highest level of defense against color fade out.
• Organic Bamboo Extract -- Immediately boosts hair's strength, flexibility, and sustainability for stronger, healthier, better performing hair.
• Organic Kalahari Melon Extract -- A natural color locking, damage blocking powerhouse ingredient that counteracts UVA and UVB damage, dry outs, and color fade, keeping hair color at it's most vibrant.

All Alterna Bamboo UV+ products contain certified organic ingredients grown responsibly and ethically traded. They do not contain sodium chloride, gluten, TEA, or DEA. The production and sale of these products aid in supporting the development of local communities while remaining environmentally friendly.