Goldwell Color Definition contains Aloe Vera milk which provides rich moisture coupled with the ability to prolong color life. Vitamin E, in Goldwell Color Definition products, neutralizes color and hair damaging free radicals. Combined with the Y-Shine complex, aloe vera milk protects color. Goldwell Color Definition Light Products - deliver shine and strength to fine hair, and also provide more structure and strength for normal hair. Goldwell Color Definition Intense products - provide shine and softness for normal to thick hair.

Goldwell Color Glow IQ is the first haircare that understands color. Goldwell Color Glow IQ is the intelligent haircare range for all color experts. Color Glow IQ provides optimum Pre-Color and Post-Color treatments to ensure perfect color results in salon and unsurpassed color fade resistance at home. Three at-home care segments in Goldwell Color Glow IQ collection are specifically tailored to meet the different hair needs related to the different chemical services: For highlighted hair: Goldwell Color Glow IQ Brilliant Contrasts - Highlights For color-treated hair: Goldwell Color Glow IQ Deep Reflects - Color For lightened hair: Goldwell Color Glow IQ Bright Shine - Full Blonde

Goldwell Curl Definition contains structure-building proteins found in almond extract to provide renewed bounce and elasticity for naturally curly or permed hair. Lipids present in Almond extract replenish those lost during the perming process, and balance moisture. Combined with the Y-Shine Complex and almond extract, Goldwell Curl Definition products provides shine and definition to naturally curly or permed hair. Goldwell Curl Definition Light products - deliver shine and strength to fine hair, and also provide more structure and strength for normal hair. Goldwell Curl Definition Intense products - provide shine and softness for normal to thick hair.

It’s time to see care for color-treated hair in a new light - the light of Elumen Color Care. Goldwell Elumen Color Care ensures color lasts long and stays brilliant. Goldwell Elumen Color Care promises never made before - breathtaking color brilliance, extra long durability, and sparkling shine without any damage to the hair – all of this without any peroxide and without any risk. The breakthrough and patented technology of Elumen makes the future happen!

All Goldwell DualSenses are infused with the Innovative Instant Microfluid Technology which creates results you can see and feel. Goldwell Dual Senses not only makes hair immediately look good but also feel good. Dual Senses is perfectly suited to different hair types and is easy and efficient to use. Goldwell DualSenses is the perfect choice for those who are expecting a little bit more out of their hair care products.

Goldwell for Men ensures healthy, well-groomed hair. Developed for men's haircare needs, Goldwell for Men delivers high quality products that are practical and easy to use. Goldwell for Men has an attractive, sensual fragrance.

Goldwell Kerasilk shampoos and conditioners are specially formulated with hydrolyzed silk proteins to give hair a healthy, vibrant shine. The Goldwell Kerasilk Rich Care segment continues to offer clients the same ability to gently cleanse and condition damaged, porous hair. The natural silk proteins and wheat lipids moisturize and protect just like Care & Smoothness, yet with a new, light fragrance.

Avocado extract, in Goldwell Moisture Definition, contains lipids that balance moisture levels for supple hair that isn’t weighed down. Vitamin E, naturally present in Avocado extract, helps to neutralize damaging free-radicals. Goldwell Moisture Definition products, combined with the Y-Shine Complex and Avocado extract, optimizes moisture. Goldwell Moisture Definition Light products - deliver shine and strength to fine hair, and also provide more structure and strength for normal hair. Goldwell Moisture Definition Intense products - provide shine and softness for normal to thick hair.

Goldwell Regulation provides specialized care for hair and scalp, solving many common problems. These caring products regulate natural scalp functions and balance all types of hair structures for the healthiest hair and scalp possible. All Regulation products contain Herbal Milk , a calming, soothing blend of Chamomile and Nettle Milks. The soothing, gentle properties of Chamomile and Nettle help to ease itching and reduce skin inflammation. Goldwell Regulation products also feature the unique Y-Shine Complex, an innovative combination of Yogurthene, Panthenol and care polymers that provide unsurpassed shine and condition to the hair.

Goldwell Trendline Styling and Finishing Products lets you style your hair anyway you want it to be. With 5 new styling segments for many different hair types, you can now create the look you've always wanted. Goldwell Trendline hair products comes in 5 styling categories: Wild, Natural, Volume, Straight, Curl. These products by Goldwell Styling will transform your look to an entirely new level!