Straightening

Straightening

Get it straight with all these fantastic straightening products. Kick the frizz and go board straight!

AG Set It Straight Straightening Lotion 8 oz only $12.99	All Nutrient Straight + 16 oz only $13.99	All Nutrient Straight + 8 oz only $8.05
Alterna Hemp Straight Shampoo 33.8 oz only $39.99	Alterna Hemp Straightening Balm 10.1 oz only $22.99	Bain de Terre All Day Straight Safflower Smoothing Gel 5.1 oz only $8.80
BioSilk Silk Strate 12 oz only $11.22	BioSilk Smoothing Balm 6 oz only $10.44	CHI Straight Guard 8.5 oz only $10.75
Framesi BY WIO Straight Balm 5.1 oz only $13.67	Fudge Erekt Straightening Gel 5 oz only $17.83	Healthy Sexy Hair Soya Want Flat Hair Flat Iron Spray 4.5 oz only $11.97
J Beverly Hills Crazy Straight 8 oz only $14.45	Joico Silk Result Straight Smoother 6.8 oz only $13.60	KMS California Flat Out Shampoo 10 oz only $12.70
KMS California Flat Out Straightening Creme 6.8 oz only $13.47	Lanza Healing Smooth Smoother Straightening Balm 8.5 oz only $16.15	Loreal Texture Expert Fluid Intense Straightening Serum 4.2 oz only $24.15
Mop C-Straight Shampoo 8.45 oz only $8.99	Mop C-Straight Smoothing Shine Lotion 5.1 oz only $9.99	Mop C-Straight Straightening Cream 5.1 oz only $9.99
Paul Brown Hawaii Stay Straight Conditioner 33 oz only $39.27	Paul Brown Hawaii Stay Straight Conditioner 9 oz only $18.62	Paul Brown Hawaii Stay Straight Hair Smoothing Balm 6.8 oz only $18.45
Paul Brown Hawaii Stay Straight Molding Creme 6.8 oz only $11.22	Paul Brown Hawaii Stay Straight Shampoo 33 oz only $33.32	Paul Brown Hawaii Stay Straight Shampoo 9 oz only $12.41
Pureology Super Straight Conditioner 8.5 oz only $19.99	Pureology Super Straight Shampoo 10 oz only $18.99	Redken Align 12 Ultra-Straight Balm 5 oz only $15.12
Redken Power Tame 16 Intense Straightening Balm 5 oz only $12.24	Redken Sheer Straight 06 Lightweight Straightening Gel 3.4 oz only $14.18	Rusk Designer Collection str8 Anti Frizz/Curl 6 oz only $10.99
Smart Solutions SCS Straight n Curl Serum 4 oz only $16.64	Soma Gravity Hair Straightener 8 oz only $15.30	Straight Sexy Hair Conditioner 10.1 oz only $12.97
Straight Sexy Hair Conditioner 33 oz only $29.80	Straight Sexy Hair Darn Straight 6.8 oz only $13.89	Straight Sexy Hair Power Straight Straightening Balm 3.4 oz only $12.35
Straight Sexy Hair Shampoo 10 oz only $12.35	Straight Sexy Hair Shampoo 33.8 oz only $28.59	Straight Sexy Hair Smooth and Protect Flat Iron Spray 4.1 oz only $12.35
Straight Sexy Hair Smooth And Seal Aerated Anti Frizz Spray 8.1 oz only $15.17	Thermafuse Straight Smoothing Balm 8 oz only $14.45	TIGI Bed Head Control Freak Conditioner 8.5 oz. only $10.44
TIGI Bed Head Control Freak Extra Extra Straight 8 oz only $13.84	TIGI Bed Head Control Freak Serum 9 oz only $13.12	TIGI Bed Head Control Freak Shampoo 13.5 oz only $10.02
Tigi Catwalk Sleek Mystique Calming Conditioner 8.45 oz only $15.43	Tigi Catwalk Sleek Mystique Glossing Shampoo 10.14 oz only $15.43	Tigi Love Peace and the Planet Save the Earth Straightener and Defrizzer 8.45 oz only $13.77
Urban Tribe Power Straight 5.07 oz only $14.45


Conditioner
Shampoo
Styling & Finishing

Tips for Straightening While Keeping it Healthy!

Wash with a regular shampoo that will remove buildup or at least prevent it.
Use a good conditioner that will not weigh the hair down, but still will condition it.
Once out of the shower, wring hair out until it doesn't drip anymore, then dry as much as possible with a towel.
Apply a little bit of straightening gel before blow drying and in between towel drying.
Blow dry by taking sections at a time and with a flat brush. It takes a while to master exactly how to straighten accurately but it's worth it.
Use a little bit of gel, cream or something to keep it straight and non-frizzy.
It should last about 2 days, depending on temperatures.

Quick Tips for Straightening with a Flat Iron

Everyone knows the fastest and easiest way to get straight hair is with a flat iron. Here are some tips to make sure you get the best results from your flat iron, every time!

Always make sure your flat iron plates are clean! Use a soft damp cloth on a cool iron to wipe away any residue.
Allow your flat iron to fully heat up to set temperature before styling.
Blow dry hair straight before straightening hair and makes sure hair is completely dry before straightening to avoid burning.
Use a heat protectant styling aid to keep hair healthy when using heated styling tools.
Section hair into layers so you can start with the back bottom layers of your hair and work your way up and around the head.
Straighten 1 inch sections of hair at a time.
Glide the iron slowly down the section of hair best results and to avoid having to go over the section of hair more than once.
If you hair is super curly, follow a comb with your flat iron down the section of hair during straightening to help smooth the hair.
Do not clamp the flat iron plates too tightly but do make sure you have a good grip on the hair as the pressure of the plates combined with the heat of the iron is what straightens the hair.
Make sure you are using a good flat iron! Check out our Flat Iron Page for tips on picking out the right flat iron for you.